As a lifelong Colts fan, I’ll admit, just the idea of attending the HITEC 2025 Welcome Reception at Lucas Oil Stadium gives me goosebumps. The turf where I’ve cheered on countless Sunday drives will soon host hospitality’s biggest minds and ideas at this opening party. While the roar of football fans will be replaced by industry chatter and innovation, the energy promises to be just as electric.
But there’s more to Indianapolis than what you’ll see inside the stadium. Beyond the bright lights and skyline views lies a city with deep roots, rich character, and a surprisingly vibrant blend of history, culture, and cuisine. For those planning to attend HITEC, consider this your invitation to discover the stories and flavors that make Indianapolis shine beyond the expected.
Hidden Histories Beneath the Surface
Indianapolis may be best known for basketball, fast cars and football, but some of its most fascinating experiences are tucked away in lesser-known corners.
Take a tour beneath City Market, where 19th-century catacombs, a network of brick archways once used for storage and transport reveal a quieter, mysterious past. Or step into the Indiana Medical History Museum, housed in the former pathology building of a state hospital. It’s one of the nation’s oldest surviving medical labs and still holds original specimens and instruments, a fascinating intersection of science and history.
You’ll also find powerful storytelling at the Crispus Attucks Museum, which honors the legacy of Indiana’s first all-Black high school. It’s a deeply moving look at education, sports, and civil rights in the Midwest.
A Culinary Scene Worth Exploring
When it’s time to recharge after a day of education and tech demos, Indy’s food scene won’t disappoint. You’ll find an eclectic range of options, many led by inventive local chefs.
Try Milktooth, a creative brunch spot that’s earned national accolades, or Bluebeard, a literary-inspired restaurant with seasonal small plates and award-winning cocktails. For variety under one roof, visit the Garage Food Hall at the Bottleworks District, where you’ll find everything from artisanal tacos to Asian street food in a beautifully repurposed Coca-Cola plant.
If you want something truly local, order a pork tenderloin sandwich, an Indiana classic. Places like The Aristocrat serve this oversized, crispy favorite just the way locals love it.
Craft beer fans will also feel at home. With breweries like Sun King, Metazoa, and Guggman Haus, you’ll find bold flavors and cozy taprooms perfect for post-conference unwinding.
Beyond the Stadium
Lucas Oil Stadium may be the Welcome Reception venue, but it’s also a symbol of what makes Indianapolis unique: tradition meets transformation. Just like our industry, this city constantly evolves, preserving its stories while embracing what’s next.
So when you’re planning your trip to HITEC 2025, carve out time to explore beyond the main stage. Whether you’re wandering through underground tunnels, grabbing a bite at a local landmark, or toasting with new friends over craft brews, Indianapolis will surprise you, in all the right ways.
See you in Indy.
About Nick Horgan
Nick Horgan is a hospitality technology expert and a leader at Amaze Insights, helping organizations maximize the power of data-driven decision-making. With a background in business development and strategic partnerships, he brings insights into industry trends that drive growth and innovation. A proud Indiana native, Nick is passionate about showcasing the best of Indianapolis as HITEC 2025 arrives in his home state.