MARCH 28-30, 2017 RAI AMSTERDAM CONVENTION CENTRE
AMSTERDAM, THE NETHERLANDS

Thursday, 30 March

08:00 – 14:00

Registration Open
Elicium, Entrance D

Onsite registration is located in the Elicium, Entrance D in the RAI Amsterdam Convention Centre. Attendees and exhibitors can pick up their badges and/or register on-site during these times. Pre-registered attendees/exhibitors will need their QR code and a form of identification to retrieve their registration.  

08:30 – 09:00 

Morning Coffee
Forum Lounge

Attendees can enjoy refreshments during this time. *Sponsored by: M3 Accounting + Analytics

08:30 – 10:00

Meet with Naseba to learn about HITEC Dubai
Exhibit Hall

Learn more about HITEC Dubai's sponsorship and exhibit opportunities. Produced in partnership with Naseba, HFTP's inaugural HITEC Dubai will serve as the association's third, and final, HITEC of 2017 taking place from November 14–15, 2017 at the Conrad Dubai in Dubai, UAE – the center of the fast-developing markets of Asia and The Middle East. 

09:00 – 10:00

Millennials and Generation Y’s View of Hotels
Forum

Millennials and the generations that follow are tech-savvy groups; and while they might not currently dominate the travel market, their influence will only increase and impact the hospitality industry over the next decade. As priority for this customer base is to spend money on experiences rather than materialistic items, hoteliers worldwide are rushing to meet and exceed the needs of these travelers. Straight from the source, learn how to attract these customers and keep them coming back.

Moderators: Ian Millar, CHTP is professor of information technology at Ecole hôtelière de Lausanne as well as a member on the HITEC Amsterdam Advisory Council; Alvaro Hidalgo is managing partner at First Logic Consulting as well as a member on the HITEC Amsterdam Advisory Council. Panelists: Diana Bande Martinez is a student at Ecole hôtelière de Lausanne; Moe Taniguchi is a student at Ecole hôtelière de Lausanne.

10:00 – 10:30

Coffee Break
Elicium

Attendees can enjoy refreshments during this time.

10:00 – 15:00

Exhibition Hall Open
Elicium 1-2

The HITEC Amsterdam exhibit hall will be open in the Elicium Ballroom during these hours.

E20X Innovation Hub
Elicium Foyer

The E20X Innovation Hub will be open in the Elicium Foyer during these hours. Vote for your favorite E20X startup with the HITEC 2017 app (download via Apple Store or Google Play).

10:30 – 11:30

Hospitality Industry Faces New EU Data Privacy Legislation
E102

Hotel companies amass huge vaults of PII from their guests, which are not only valuable to your company, but also to cybercriminals. To protect individuals’ private data, the EU has put in place the new General Data Protection Regulation (GDPR), which will be active on 25 May 2018. This session will discuss the operational impacts for the hospitality industry, changes to be made, and the pros and cons to the new regulation. Get recommendations on how to collect, store, use, transfer and retain your guests’ personal information under the GDPR. Also covered is the transition process and managing the data on a daily basis (the role of the data protection officer).  Be prepared for the new process mandated by the regulation before the active date arrives.

Speaker Jose Medio, CIPP/US, CIPP/E is a founding partner with the Privalis Group.

Pitching the Value of IT – How to Present your IT Projects for Approval
D203

Join some of the industry’s top CIOs and IT directors to hear their professional stories on how they have successfully pitched IT projects for approval. From a personal and first-hand experience level, determine what level of information you should be collating to present to top, c-level executives to gain approval for projects. A variety of presentation pitches from companies of all sizes will be reviewed as examples, and leading executives will reveal what they expect to see from employees before approving projects and/or proposals. *Sponsored by: Avvio

Speakers: Carson Booth, CHTP is a former vice president of global property technology, and the current chairman of the HITEC Amsterdam Advisory Council; David Pryed is director of information technology and procurement at Red Carnation Hotel Collection; Mark Read is the director of IT at Firmdale Hotels PLC; Barry Thomas, CHTP is area director of information technology at Rosewood London as well as a member of the HITEC Amsterdam Advisory Council; Steve Waldron is CFO/CIO at Grange Hotels.

Service Bus Technology: The End of Interfacing as We Know It
D201-202

Enterprise Service Bus (ESB) seems to be the hot new acronym in the world of hospitality IT. ESB technology claims it runs anywhere and connects to nearly anything – wherever they are – including: applications, services and devices. Does this mean that expensive interfaces are a thing of the past? What are the true ESB gains, and how will these gains impact our industry providing enhanced guest satisfaction? Will ESB architecture pave the way to a brighter future for our industry? Visit this session to absorb all of the ESB basic information, and learn why ESB should be on every industry CIOs priority list in 2017.

Moderator and speaker Nick Price is CIO at citizenM Hotels as well as a director on the HFTP 2017-2017 Global Board and an inductee to the HFTP International Hospitality Technology Hall of Fame. Panelists: Jan Jaap van Roon is CEO at IreconU; Pete Simpson is CEO at ITXL Lt.; Lyle Worthington, CHTP is CIO at The Student Hotel as well as the current HFTP 2016-2017 Global President. 

E-Payments: What Should We Learn from the Disruptors Around Us?
D204

New digital methods for payment have been introduced to the hospitality industry at a rapid rate. While these advances are implemented with intent to ease the consumer’s checkout process, the immense variety of digital payment methods makes it increasingly difficult for a widespread adoption of one particular method. Expert payment providers will reveal to the audience the different payment types and current market trends relating to payment fragmentation – this includes the importance of looking at the hotel guest origin and the disruption factor. Topping-off the payment fragmentation session will be a concrete and elaborate case study presentation from EasyJet representatives.  

Moderator Sophie Pommois is project director of global distribution at GHA. Speakers: Barry Thomas, CHTP is area director of information technology at Rosewood London as well as a member of the HITEC Amsterdam Advisory Council; Richard Valtr is a hotelier at The Emblem Hotel.

12:00 – 13:30

Lunch Served
Elicium 1-2

Lunch will be provided for HITEC Amsterdam attendees in the Exhibition Hall during this time.

13:00 – 13:30

Beverage Break
Forum Lounge

Soft drinks will be provided for HITEC Amsterdam attendees at this time. 

13:30 – 15:00

Closing Keynote: Scenario Generation – Thinking Differently About the Future
Forum

Explore how company leadership can formulate winning strategies to stay competitive in the business terrain now and in the future. Scenario planning demonstrates how to look at the world – specific to your business landscape –a decade from now, how to identify the trends that could affect you and how to home in on the most critical uncertainties that are most likely to have a make-or-break impact on your future success. Through a creative yet structured methodology, learn why it is important to anticipate potential changes in your future business landscape.  

Woody Wade is the owner and managing director at Wade & Co. as well as founder, publisher and editor-in-chief at The Hotel Yearbook. He is a future scenario planning expert, author and world-renowned speaker based in Lausanne, Switzerland.

Closing Remarks: Frank Wolfe, CAE is CEO at HFTP; Lyle Worthington, CHTP is CIO at The Student Hotel as well as the current HFTP 2016-2017 Global President.

Meet with Naseba to learn about HITEC Dubai
Exhibit Hall

Learn more about HITEC Dubai's sponsorship and exhibit opportunities. Produced in partnership with Naseba, HFTP's inaugural HITEC Dubai will serve as the association's third, and final, HITEC of 2017 taking place from November 14–15, 2017 at the Conrad Dubai in Dubai, UAE – the center of the fast-developing markets of Asia and The Middle East. 
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