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I Understand

Thursday, October 25, 2018

7:00 AM – 4:30 PM

Attendee Registration

Annual Convention attendees can register onsite at the Rotunda. 

8:00 – 9:15 AM

Imminent Accounting Issues For Private Clubs
Know what is ahead for private club accounting, as this interactive session explores the major accounting issues expected over the next few years. Understand the core tenets of ASC 606 and the revenue recognition considerations that private clubs should discuss at both the management and board level. Learn how some clubs have already addressed the standard's requirements and its impact. Also discuss the latest thinking on the new lease accounting standard ASC 842.

Philip Newman, CPA is a partner at RSM US LLP.

8:00 – 9:15 AM

Emerging Technologies
Session information coming soon.

8:00 – 9:15 AM

Strategies for the Overwhelmed
Feeling overwhelmed?  You are not alone.  Nine out of 10 Americans report feeling stressed — whether related to work, home or both. Join this session to learn the most effective ways to stop stress and develop the capacity to deal with the everyday business of life.

Patricia Fuller, Ph.D. is director, wellness engineering, at Baldwin Krystyn Sherman Partners.

8:00 – 9:15 AM

Ransomware: Examples of How to Be a Victim
No company is fully immune to ransomware attacks, but you can lessen the possibility of an attack and reduce its impact. Learn how NOT to be a victim by reviewing industry trends related to ransomware and identify the security weaknesses that invite an attack in. Discuss procedures, processes and technology solutions that reduce the risk of ransomware.

Kevin Cornwell, CPA, CISA, CITP is associate director of technology consulting at Dean Dorton Allen Ford, PLLC.

9:35 – 10:50 AM

Government Matters: 2018 Update
We all scratch our heads and sigh when thinking of the decisions being made by politicians in Washington, D.C. The legislative process is slow, and its impact seems remote. Ultimately, the policies put in place in our nation’s capital can have a significant bearing on your club’s success. Get an insider’s guide to what is currently going on in Congress, and how those on Capitol Hill and in the White House are directly affecting your club’s day-to-day operations. Inform yourself on current and pending legislative and regulatory measures, how to comply with them and what impact they have on our industry.

Brad Steele is vice president of government relations and general counsel at National Club Association.

9:35 – 10:50 AM

Security Risks
Session information coming soon.

9:35 – 10:50 AM

David vs Goliath: What Country Clubs Can Learn From Top Golf’s Increasing Market Share
Top Golf has identified country club membership as a primary competitor — yet country clubs may have difficulty facing off against Top Golf without insights into its business model. This session provides an overview of Top Golf's business strategy and how it gains market share from country clubs, even improving upon the millennial market share. Learn how Top Golf operates on low, fixed costs and best practices that lead to revenue maximization, customer satisfaction and overall KPI success for this competitor.

Kyle Tynan is director of operations at Top Golf.

9:35 – 10:50 AM

What Are the New Triple A Trends?
Session information coming soon.

11:10 AM – 12:00 PM

Uniform System of Financial Reporting for Clubs - Revision Update
Session information coming soon.

11:10 AM – 12:00 PM

Alphabet Soup: An Update from the HFTP HFAC and AH&LA Financial Management Committee
Many new accounting pronouncements, rules and regulations continuously impact the hospitality industry. What are professional associations doing to help hotels adapt? This session provides an industry update from the HFTP Hotel Finance Advisory Council and the American Hotel & Lodging Association’s (AH&LA) Financial Management Committee. Learn more about evolving finance and accounting issues impacting hotels, the professional associations assisting hotels with their financial concerns, and what the HFTP HFAC and AH&LA FMC are doing to positively impact hotel accounting and finance.

Cindy Braak is senior vice president, finance business partner, at Marriott International Inc.
Christopher Garland, CHAE is a consultant.

11:10 AM – 12:00 PM

Small IT Shops
Session information coming soon.

11:10 AM – 12:00 PM

ROI of Social Media
Session information coming soon.

12:00 – 1:45 PM

Lunch with Table Top Exhibits

Visit with exhibitors and colleagues in a networking style luncheon.

1:45 – 3:00 PM

50 Shades of Grey (Club Ethics)
Ethical dilemmas are not always black and white — especially when your board or general manager is involved. How do you balance your duty to management and your responsibilities to uphold club policies, procedures and bylaws? Sometimes it can be difficult to unblur the lines. Pass the business ethics test with tips and feedback provided in this session. Apply the information you receive to your daily work environment.

Daniel Conti, Jr., CHAE, CAM is CFO at Jupiter Island Club and HFTP global past president.
Wendy Robinson, CHAE is director of business adminstration and finance at Oak Ridge Country Club.
Thomas Smith, CHAE is controller at Imperial Golf Club and HFTP global past president.

1:45 – 3:00 PM

Location Based Services 101
Session information coming soon.

1:45 – 3:00 PM

EU GDPR: How it Affects U.S. and Hospitality Companies
The recently implemented EU General Data Protection Regulation (GDPR) has set the hospitality industry on a path towards protecting personal data which many other countries are sure to follow. In a global industry such as hospitality, it is a high-priority to take the necessary steps towards compliance. In this session, explore how GDPR affects the United States and what you should do to ensure compliance.

Alvaro Hidalgo is managing partner at FIRSTLOGIC Consulting.

1:45 – 3:00 PM

Internal Controls for Small Business
Even though a business is small, strict controls are no less important to safeguard against fraud. In this session, explore specific internal controls that can benefit a small business and suggestions for reducing risks with limited staff and resources. See the important role an outside accountant can play in creating a good internal control environment. And, if fraud is taking place, how do you know? Learn to identify the red flags that indicate fraud.

John Daum, CPA is a partner at Condon O'Meara McGinty and Donnelly, LLP.

3:20 – 4:35 PM

Keynote Session
Session information coming soon.

4:35 – 6:00 PM

Chapter Leader Updates
Come meet with HFTP chapter leaders and hear about the services and resources HFTP Global provides to its chapters. Chapter leaders will share key chapter management issues and the Chapter of the Year Award winners will present best practices from their chapters.

4:35 – 6:00 PM

Young Professionals Event

6:00 – 10:00 PM

Greater Louisville Chapter Event - Kentucky Derby Museum
Experience a piece of Louisville history and contribute to HFTP Helps. Attend the Thursday night social event hosted by one of HFTP's newest chapters. The event will include food and cocktails, a live DJ, tours of Churchill Downs Racetrack, and storytelling about Halloween haunts and tales of lore that will send a chill down your spine. A portion of the tickets will be contributed to the 2018 HFTP Helps fundraiser.